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BC Drought Message Guide

From the Canadian Freshwater Alliance:

As a summer heat wave descends on areas of British Columbia, freshwater stewards, advocates and organizations have an opportunity to rev up the public conversation around drought, water scarcity and how we can do a better job of protecting the water we have in an era of climate change.

We’ve created a guide with 10 Essential Messages about Drought to help you do just that. With a BC-focus on drought, the guide offers Problem, Solution and Outcome messages that when combined, create a compelling narrative for your use in media communications, community engagement and government relations.

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